October 2013

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A recent video via Mashable titled: Adapt or Die: How Social Media Affects Shareholder Value sparked our interest. To put it bluntly, it states that brands who do not listen to their customers on social media channels are doomed to failure. Conversely, brands who pay attention to what their fans on Facebook and followers on Twitter are posting and…

Read more Listen/Engage/Adapt via Social Media — or Die

Hate Mondays? According to researchers, ‘Miserable Mondays’ are just urban legend. According to a poll of 340,000 people, US researchers have found that people’s moods were no worse on Mondays than other working days Tuesdays, Wednesdays and Thursdays, besides Friday. Researchers did find that as the weekend approaches, people were found to be happier, which…

Read more Monday Blues, Fact or Fiction?